Sunday, June 28, 2009

And1 Global Invasion Episode 5 philippines

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Saturday, June 27, 2009

And1 Global Invasion Episode 7 margarita island venezuela

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And1 History


In 1993, AND1 began as a graduate school project partnership of Seth Berger, Jay Coen Gilbert and Tom Austin while they were graduate students at the University of Pennsylvania. The company name is derived[citation needed] from a phrase used by basketball broadcasters: when a player is fouled while shooting, makes the shot and makes the awarded foul shot as well, they score the points for the made basket "and 1" for the made free throw.[1] Early advertising strategies, used to distinguish their products from others, included other basketball slogans and trash talk, such as "Pass. Save Yourself The Embarrassment".


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Thursday, June 25, 2009

THE HISTORY OF AND1

Company history



In 1993, AND1 began as a graduate school project partnership of Seth Berger, Jay Coen Gilbert and Tom Austin while they were graduate students at the University of Pennsylvania. The company name is derived[citation needed] from a phrase used by basketball broadcasters: when a player is fouled while shooting, makes the shot and makes the awarded foul shot as well, they score the points for the made basket "and 1" for the made free throw.[1] Early advertising strategies, used to distinguish their products from others, included other basketball slogans and trash talk, such as "Pass. Save Yourself The Embarrassment".

In mid of 1996, NBA star Stephon Marbury became the first spokesman for AND1 and once had his own name brand AND1 shoe called "Starbury".

and1 shoes, and1 history, and1 streetballIn late 1998, a videotape containing streetball stunts was delivered[citation needed] to AND1 by Ron Naclerio, coach of the Benjamin Cardozo High school team in Queens, New York. The tape contained low quality camera moves, poor resolution and nearly indecipherable audio featuring a streetballer by the name of Rafer Alston. At the time, Alston was a student at Fresno State who had entered the 1998 NBA Draft. The videotape would soon be known as the "Skip tape", referring to Alston's streetball nickname "Skip to my Lou".[citation needed] Alston later signed AND1's first endorsement deal.

In 1999 at Haverford College in Philadelphia, AND1 shot their first series of commercials and print ads incorporating NBA players Darrell Armstrong, Rex Chapman, Ab Osondu, Raef LaFrentz, Toby Bailey, and Miles Simon. When the traditional marketing campaign proved unsuccessful, a strategy was formed to use the "Skip tape". It was edited and reprinted into 50,000 copies and over the next eight weeks, distributed across basketball camps, clinics, record labels. The tape would become the first "Mix Tape", and quickly made Alston into a celebrity.[2] When AND1 became a product partner with FootAction, this strategy evolved into a national program. They perform radical spin moves and dunks. They also perform and have their own company. Beginning in the Summer of 1999, a free AND1 Mix Tape was given with any purchase. Approximately 200,000 tapes were distributed in the span of 3 weeks, making this promotion one of the most successful in U.S. retail history. Filmmakers were then sent across the country to capture and find the next streetball legend.[3]

source wikipedia.org

Wednesday, June 24, 2009

And1 Global Invasion Episode 6 Sydney Australia

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AND1 invasion already beated australian. We know the problem will persist when we do some mistakes. So Dont try to maka a mistake when you are facing and1 team.




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Tuesday, June 23, 2009

And1 Global Invasion Episode 6 Melbourne Australia

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Melbourn was attacked..
Disguest


Come here boys.. lets take alook at those man. The stylish basketball players, the and1. ooo.. dont be kidding. Just gimme da video


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Monday, June 22, 2009

Friday, June 19, 2009

Streetball Freestyle 2 And1 Guatemala Guateballa NewTrick

streetball Freestyle 2 And1 Guatemala Guateballa NewTrick


Guateballa in ACTION...NeW MOVES
Dont let it go away



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Thursday, June 18, 2009

And1 Global Invasion Episode3 italy

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Thursday, June 11, 2009

And1 Global Invasion Episode 2 SPAIN

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Wednesday, June 10, 2009

And1 Global Invasion Episode 1 PARIS

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This is a video of global invasion made by And1. And consistently, we provide the highlight and the video also. More simple to download, and updated file.

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Tuesday, June 9, 2009

50 And1 Break Blocks Dunks 360 Between LegsKGL

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Monday, June 8, 2009

sylk and hot sauce

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Saturday, June 6, 2009

AND1 Helicopter Mixtape

AND1 Helicopter Mixtape

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Wednesday, June 3, 2009

Crossover 2006 (with Hot Sauce)

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Monday, June 1, 2009

Hot Sauce AtL Epicon

Icon of streetball, the nice guy HOT SAUCE


What does it mean when you hear someone say Hot Sauce,... certainly streetball world. Do you agree?

Founder of and1


Definitly, true if you say hot sauce as the "founder" of and1 streetball. Many fans ...or video proof it . Hot sauce is the legendary and1 streetball.
By knowing his moves, skills, triks, and trips (tips I mean). You well down your basketball knowledge.


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The GENUINE AND1 Stuffs